At the same time, working at Banco Financiero has taught me lessons which are vital no matter what I work on in the future. Lessons that can help me achieve my dream of a business around soccer. Debt categories. The purpose of banking. All the type of products. How to sell those. Understanding the clients point of view. Topics ranging from accounting and finance to marketing and branding. All of them are seen in a bank; that's what makes it so cool.
And from all the attributes I've seen at the bank, the one to remark is the following. It's ability to be the first option for a client. It's ability to stand out through innovations. It's ability to offer value. It's ability to accomplish the purpose of their existence.
And here is how they do it:
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They work in a country in which 80% of the clients are distributed among the top four banks. So how do they get clients? They offer things that big banks don't offer. Values that come with risks, that those big companies don't take the time of taking. Increasing the percentage received on deposits. Giving a hand to entrepreneurs that struggle to get into the market. Most of their products come hand-in-hand with risks they need to analyze. However, when done correctly and taking into account not only financial records but human capital and other attributes such as work ethic and honesty, they are able to take the right decisions.
Above all, I love the integrity of the people in the bank. They know how importante their work is. They understand how they contribute to the institution, and no matter how small their grain of sand might be, they feel it's importance. Finally, they understand they are working with HUMANS, that's why I see huge potential in this bank when targeting future generations that will feel this need (something people will lack when receiving offers from companies), and that will be available because Banco Financiero offers all kind of products--small and large scale--available in the market.